In this episode, Aditya and Mark discuss whether or not should you charge for customer success, the factors that go into deciding 'when to charge for customer success' and more.
00:50
What goes into deciding whether or not should you charge for customer success
06:23
Isn't offering customer success in the interest of the vendor?
07:59
When does CS become worth paying for? And what's the value proposition?
13:46
What CS services to provide out of the box, and what services can you monetize valuably?
14:50
Changing the meeting owner to keep the buyer experience intact (in case you can't make it to the meeting)
18:24
The role of sales enablement in empowering the customer
22:25
How to bake CS services into pricing tiers offering value
27:20
The need for listing the pricing line items clearly on the website
28:20
Customer success - cost center vs growth engine
31:36
Key takeaway: Keep it simple as much you can
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